Editorial from the BotCon '97 Magazine, Summer 1997

WHAT IS IT ABOUT THE TRANSFORMERS?

If you think about it, the Transformers have been quite an amazing phenomenon. I'm not talking about the toy-craze that swept through consumer consciousness in the mid-80's; that's what kicked it off, but that's not the truly amazing part. The incredible part is that this toy line, these characters, this story, this universe, has captured the devotion of the fans to such an extent that there are those of us who remain passionately dedicated to the whole concept more than a decade later.
What makes the Transformers so special? What is it that compels otherwise halfway-rational individuals to amass vast collections, write fanfic, draw pictures, and interact on the Net for hours on end? What compels us to debate the issues, analyze the stories, and defend our favorite characters and cherished interpretations against all comers? What draws us together, despite our deep-seated philosophical differences, in the face of outsiders who would approach us with ridicule and disdain? Sure, lots of the toys were great, and certainly, that's what started the craze - but I remain convinced beyond a doubt that the very thing which has made the TF mythos endure, is the strength of its characters.
It is a concept that the marketers and manufacturers of the toys have sadly lost track of in recent years. The toys themselves are tangible representations of characters that we have come to know very well, characters whom we have integrated into our personal mythology and who have become important symbols and role-models in our lives. Many different elements go into what makes those characters unique and special -- their look, their name, their voice, their colors, their personality, etc. etc., and all of those things are interconnected into the total picture of who a character is. Change any one of those elements too far, let alone several of them at once, and you've violated the character. You've basically undermined what made the character - and the entire TF mythos - so special in the first place. I truly wish that the folks at Hasbro/Kenner would take note of this very simple fact. They may be far more interested in toy sales than in the integrity of their old characters and the names they bear, but one concept is inextricably linked to the other. Without consistent characters to relate to and feel for, the TFs become just another toy line - just another set of plastic figures who will be forgotten in a year when the next fad comes out - a disappointment to long-time fans, and an ineffective generator of new ones.
And I don't want to see that happen. I know that the dedication exists in the fan community, to keep the Transformers true to the very elements that made them so incredible when they started out. We are by our very nature an active fan community rather than a passive one, actively adding to the mythos ourselves rather than sitting back and waiting to be fed the story. We must be willing to stand up and speak out when our favorite characters are mishandled, and we can no longer quietly accept without scrutiny anything that comes out of the "official sources," because we have, in effect, made the TF universe our own. We are as much the shapers of this world as any official source, and we have been willing to give of our time, energy, and finances for well over a decade now. We have kept the Transformers in the periphery of the public eye long enough for them to be given a second lease on life with Beast Wars, and the creators of the Transformers owe us (and their characters) at least as much consideration in return.
In the current state of the fan community, it's sometimes too easy to get lost in the influx of new information, interpersonal conflicts, and collectors mania; toys perhaps become more important for what they're financially worth, than for the element of the larger mythology that they represent. That syndrome is all-too- prevalent among toy sellers now also; dealers who, a few years ago, would have laughed you out of the toy show if you asked about Transformers, are now suddenly digging into their attics and offering them at truly ludicrous prices.
Step back, and think about how you felt when you were first getting caught up with the TF universe - when you got caught up in the story, as presented by the cartoon or comic - when you first developed an affection for the characters. Did it truly matter to you at that time, what your brand-new Thundercracker or Prime or Soundwave was "worth"? Or was it the fact that the toy was your personal piece of the overall Transformers universe that made it so special? Did you ever creep down the stairs in the dead of morning to catch the cartoon at an ungodly hour and experience it with intense fascination while everyone else slept? Did you ever rush to the comic shop to see if the latest issue was out? Can we re-capture that feeling again? Can we help generate it in the newcomers to our fandom, to our mythology? Can we adjust to the changing dynamics of a larger group and continue to make contact with people and listen to one anothers' viewpoints and enjoy one anothers' contributions? This magazine seems to indicate it is still possible. Let's not lose what made the TFs such a major influence in all our lives. Let's not lose the mythology that's buried under the gathering dust of consumerism. Let's not forget what made this universe special in the first place.

--Raksha
The Plumed Serpent



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